As the entire industry nears 100% digitization across every facet of business, the social media landscape is becoming more and more crowded.
More agents & agencies every day are using Social Media as a prospecting tool while setting aside larger VPA budgets to pay for campaigns.
So we’re looking to find out, is Social Media still an effective platform for prospecting? Or is it quickly becoming a money-sink, built for lazy agents?
How effective is social media at attracting new business for you? Tell us how many listings you’ve received as the direct result of social media marketing.