SA’s best source of local real estate news has celebrated breaking it’s readership milestone for 3 consecutive months, with the site growing it’s monthly readership by 55% since August this year.
News Director Kat Papazoglou said in a statement that the record was due to multiple factors, including huge industry support for the news site.
“We’ve put all our focus on positive news stories, ensuring we capture the local perspective, which has resulted in exceptional engagement and take up from the local industry and general public.”
The dominant traffic sources over the 3 month period were organic search (40% of traffic originating from Google), social media (33.7% of traffic) & direct or referral traffic (27.2% of traffic).
“The traffic from our wide-range of digital platforms shows the power of online businesses. With our strong SEO performance, we’ve ensured all our advertising partners are at the top of the search thanks to SA Real Estate News, even if their own site performs poorly.”
“And with 86% new visitors to the site, we’re still on a path of rapid growth, with new readers finding the site and engaging with content every single day,”