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How This Agent Turned Signboard Graffiti Into Marketing Gold

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Signboard graffiti is all to common in real estate, with spurned buyers exacting their revenge on an agent, vandals wrecking havoc in a suburb or perhaps a bitter vendor upset about service levels.

No matter what the cause, the result can be a poor look for the agent who falls pray to a sharpie or spray can, but Sam Outch of Century 21 The Hills District saw the opportunity to turn a vandals’ artwork into a marketing opportunity.

Sam commented on Facebook “I left it up, if I had genitals drawn on I’d take it down, but it’s literally on the busiest corner and when I saw it p####d myself.”

Sam shared the photo on Facebook and LinkedIn and you could say it… Drew a lot of attention (455 likes and counting across both platforms).

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