Attracting new business is the life blood for any business, in particular for real estate agents to ensure your agency stays profitable.
Sometimes this might be hard to accomplish and ideas on how to jump start your business can be tough to come by.
Luckily enough we have spoken to a number of the top selling agents from last financial year here in South Australia and they have each given us their top three tips for attracting new business while also telling us how they spend their working week.
Simon Noakes – Harris Real Estate Glenelg
Top 3 Tips for attracting new business:
1. Elite buyer qualification – with every person I speak to, from an inbound buyer enquiry to a call back, I’m meticulous about understanding if there is an opportunity in 1 week, 1 month or even 1 year to assist in the real estate process. Real estate is all about opportunity and the more doors we can potentially get into the more business we will be able to generate.
2. Once qualified every person is entered into our database and myself and assistant Callan make a minimum of 30-60 connected calls each daily. Nothing is more important than this. I will prioritize this over a hot listing appointment as listings come and go but daily structure and discipline ensure a healthy future business.
3. 6 star service – everything we do in our business has a standard of how we do it. From a buyer show through to our vendor communication. Creating raving fans starts from simply doing what you say you are going to do. We ensure incredible detail goes into the sales process and every person we meet gets a high standard of service. A minimum of one to two calls to active vendors 6 days a week is essential. We believe a vendor should never have to contact us for anything. If we are providing high quality information on a daily basis they should feel everything is under control and have no reason to call.
How I spend my working week:
Wake up at 5.15
Meditate from 5.15-5.25
Journal from 5.25-5.35
Work out from 5.45-6.30
In the office by 6.45
Vendor communication from 7-8
Team meeting from 8-8.15
Prospecting from 8.15-12
Appraisal at 2,4,6